Archive for the ‘Events and Conferences’ Category

High-Definition User Research

Saturday, September 20th, 2008

Speaker: Rob Tannen, Bresslergroup Date: September 20, 2008 Characteristics of Research Tools Current Usage Article – 21th Century Technology for Usability and User Interface Design Activities. Some survey… Data Collection - Software designer tend to use online survey and online analytics more than product designer. But pretty consistent data collections used. Analysis – spreadsheet ...

Can’t we just all get alone? Human-centered design meets agile

Saturday, September 20th, 2008

Speaker: Maria Giudice, Hot Studio, Inc. Date: September 20, 2008 Waterfall approach Predictable and structured approach Human-centered: solutions are based on upfront research and strategy Team roles are clearly defined (designers design, engineers build) Rigid, heavy, and slow Documentation and specifications "Waterfall method is best when you can't afford to learn from your mistakes. You don't design ...

Mental Models: Sparking Creativity through Empathy

Saturday, September 20th, 2008

Speaker: Indi Young, Independent Consultant Date: September 20, 2008 Advices: Step out of your problem solving role Empathy Vicarious experiencing of the feelings, thoughts, or attitudes of another. Feelings, thoughts, attitudes, emotions, beliefs, behaviors, reactions, philosophies, motivations Example - Mental model courtesy of Google Analytics Team, 2007 Understand My visitors (use first-person verbs). Make ...

Setting Research Targets: Using a Scenario Planning Process to Envision How the World Might Change

Saturday, September 20th, 2008

Speaker: Colleen Murray, Jump Associates Date: September 20, 2008 The origins of scenario planning Developing and communicating scenario worlds Frameworks Make sense of what you see Build mental models, maps and metaphors Use needs to highlight opportunities Imperatives Suggest directions and principles for development Offer guidelines for prioritizing and making decisions Observations See the world with fresh eyes Listen and Learn Find ...

Maximizing Design and Innovation by keeping a Pulse on multicultural Audiences

Friday, September 19th, 2008

Speaker: Miguel Gomez Winebrenner, Cheskin Added Value Date: September 19, 2008 Focus on Latin America multi-cultural segment Assimilation vs. Acculturation Assimilation - the abandonment of one's original culture in favor of a second or host culture. In the US, some immigrants gradually lose their original culture in favor of the second, thus assimilating. Acculturation ...

Insight Translation: Bridging the Gap between Research and Design

Friday, September 19th, 2008

Speaker: Marty Gage, Lextant Date: September 19, 2008 Design = Problem solving Design Research = Problem seeking Principles of Insight Translation: Aspirational - expresses what people wish. Actionable - data that affords translation. Concrete. Sensory. Direct. (this one is tough) Meaningful - clearly linked to the research data. ( back up with numbers) Inspirational - descriptive not ...

Co-Creation and the New Landscapes of Design

Friday, September 19th, 2008

Speaker: Liz Sanders, Make Tools Date: September 19, 2008 The design and research boundaries are blurring Design and research are blurring at the front end of the design process. It is a time of disruption and confusion. Changes can be seen The roles people play in the design processes are changing. These ...

Designing your reputation system

Monday, August 25th, 2008

Designing Your Reputation Systemview presentationtags: patterns karma levels points Bryce Glass, Sr. Interaction Designer at Yahoo!, shared his presentation on building reputation system at the 2008 IA Summit. Highlights from the slide presentation: Yahoo! Design Pattern Library: Reputation Patterns Define your business goals Drive user engagement Promote a specific feature Acknowledge top contributors Increase content ...

Inspiring talk by Hans Rosling

Sunday, August 24th, 2008

Global health expert Hans Rosling’s presentation on debunking third-world myths with Gapminder. Developed by Hans himself, Gapminder shines new meaning into stats and set right myths due to preconceived ideas. More on Hans Rosling and his contributions here.

Puget Sound SIGCHI February Event at Google Seattle office

Friday, February 29th, 2008

Tonight’s Puget Sound SIGCHI event was hosted by Google at its Fremont office. The location wasn’t new to Tab and I. 4 years ago, we both worked for the same design firm. The firm’s office was at the very same location Google’s at now. We arrived early enough to find ...