I am Janet, Senior Experience Design Manager at Best Buy. I lead teams that transform complex challenges into impactful solutions, drawing on two decades of expertise.
Throughout my career, I've developed a leadership philosophy that centers on uniting vision with execution. What sets my approach apart is how I orchestrate collaboration across disciplines. Design doesn't operate in isolation but rather serves as a bridge between business objectives and user needs.
I put this into practice at Best Buy, where I led complex initiatives spanning personalization, loyalty, subscriptions, and customer identity. By fostering strong partnerships with product, engineering, and business stakeholders early in the process, we built shared ownership that accelerated decision-making and drove meaningful outcomes.
Leadership Impact by Numbers
My leadership approach combines strategic vision with practical execution, consistently delivering measurable business outcomes while fostering team growth.
Launched AI-powered personalization app experience in 14 months, reaching 9.4M Best Buy app users
Increased app home screen engagement by 69% through personalized experiences
Developed a reward and offering system for 130M customers
Beyond the metrics, my true impact lies in how I've transformed teams and processes. From component libraries to optimized workflows, these frameworks created the infrastructure for scalable design excellence.
Team Development & Culture
My leadership success stems from building strong teams, fostering cross-functional partnerships, and creating scalable processes. What’s equally important is the environment of psychological safety and the growth mindset I've cultivated. It enables my teams to consistently deliver exceptional user experiences while driving business growth.
Building high-performing teams has been at the heart of my leadership approach. With the Member Offering team, I focused on these three key areas:
Restructured for versatility
Improved cross-functional collaboration
Established clear roles and expectations
For the Customer Identity team, I took a different approach:
Built UX vision
Elevated storytelling
Enhanced strategic thinking capabilities
The result was not just better design outcomes, but more engaged and capable team members ready to tackle future challenges.